Best Data Blending Tools for Shopify and E-commerce: Multi-Channel Analytics in 2025
Paul Grieselhuber
Multi-Channel Analytics Options for Shopify Merchants in 2025
Shopify brands now sell across their own sites, Amazon, TikTok Shop, and social storefronts while funding ads on Google, Meta, TikTok, LinkedIn, and X. Bringing that data together is no longer a “nice to have”; it is basic hygiene. Global online sales are forecast at $6.3 trillion this year (Statista), and better insight is one of the few levers still within a merchant’s direct control.
Why Blending Data Matters
Each channel produces separate figures for revenue, acquisition cost (CAC), and lifetime value (LTV). Without a unified view, it is hard to know which ad dollars work and which channels quietly drain margin. Modern analytics tools connect those silos and surface the answers in minutes, not days.
Shopify-Native Apps (“Built for Shopify” Badge)
Polar Analytics
- Coverage: 45 sources, including Shopify, Amazon, GA4, Meta, Google, TikTok, Klaviyo.
- Pricing: $300 – $400 per month, flat-rate.
- Best for: multi-store operators that need out-of-the-box dashboards and can justify the fee.
Triple Whale
- Coverage: Shopify, Meta, TikTok Ads, Amazon Seller data.
- Pricing: Free plan, then $1,290 – $2,790 per year.
- Best for: brands focused on paid social who want mobile-ready profit tracking.
Lifetimely
- Coverage: Shopify, Meta, TikTok Ads, Amazon orders.
- Pricing: Free tier, then $19 or $49 per month.
- Best for: early-stage stores that mainly need LTV and profit views on a budget.
Broader Data Platforms
Supermetrics
- Coverage: 100-plus sources funnelled into Sheets, Looker Studio, or BigQuery.
- Pricing: $37 to $899 per month, depending on source count.
- Best for: teams that prefer to design their own reports and need reach beyond Shopify.
Porter Metrics
- Coverage: Shopify, Meta, TikTok Ads, GA4, LinkedIn, Mailchimp.
- Pricing: $14.99 per month for one account; higher tiers for agencies.
- Best for: merchants comfortable building Looker Studio dashboards from scratch.
Daasity
- Coverage: Shopify POS, Amazon sales, Meta, TikTok Ads, Google Analytics, Klaviyo, Netsuite.
- Pricing: $399 – $1,299 per month, scaled by order volume.
- Best for: enterprise brands running multiple stores and back-office systems.
Choosing the Right Fit
Budget first: Lifetimely and Porter offer the lowest entry costs. Polar or Triple Whale suit mid-tier brands that want polished dashboards without extra setup. Supermetrics and Daasity appeal to data-mature teams that need control or deep enterprise reach.
No tool is universally “best.” Start with the metrics that move your profit—then match the platform to channel coverage, ease of use, and total cost of ownership.
References
- Statista (2024). Worldwide Retail E-commerce Sales 2014-2027.
- Vendor websites for current pricing and source lists, accessed 6 Mar 2025.